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General Purpose Engines Market Growth Analysis 2024-2030

The Global General Purpose Engines market was valued at USD 9,216.04 million in 2023 and is expected to reach USD 10,918.82 million by the end of 2030, growing at a CAGR of 2.09% between 2024 and 2030.



Report Sample includes:


- Table of Contents


- List of Tables & Figures


- Charts


- Research Methodology




North American Market Dynamics


Market Size and Forecast


The North American market for General Purpose Engines is poised for significant expansion, escalating from $3,447.84 million in 2023 to an estimated $4,142.59 million by 2030. This growth represents a CAGR of 2.59% over the forecast period spanning from 2024 to 2030.

Chinese Market Landscape

Growth and Projections


China's General Purpose Engines market is set to experience notable growth, with an estimated increase from $3,165.16 million in 2023 to reach $3,847.69 million by 2030. The forecasted CAGR for the period between 2024 and 2030 stands at 2.21%.

Key Players in the Global Market


Revenue Distribution


In 2023, the top three vendors in the global General Purpose Engines market, namely HONDA, Briggs & Stratton, and KOHLER, collectively contributed approximately 38.04% of the total revenue. This highlights a competitive landscape with diverse market players influencing the industry.


A general-purpose engine (GPE) is a type of internal combustion engine designed to be versatile and adaptable to a wide range of applications. Unlike specialized engines, which are tailored to specific tasks, GPEs are engineered to be flexible and suitable for various power requirements.


  • Agricultural machinery: GPEs are often used in tractors, harvesters, and other farm equipment.

  • Construction equipment: GPEs power a variety of construction vehicles, such as excavators, bulldozers, and backhoes.

  • Generators: GPEs are commonly used in portable generators and backup power systems.

  • Industrial equipment: GPEs can be found in forklifts, compressors, pumps, and other industrial machinery.

  • Marine applications: GPEs are used in boats, ships, and other marine vessels.


Report Scope


This report aims to provide a comprehensive presentation of the global market for General Purpose Engines, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding General Purpose Engines.


The General Purpose Engines market size, estimations, and forecasts are provided in terms of output/shipments (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global General Purpose Engines market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.


For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.


The report will help the General Purpose Engines manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, production, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.


Market Segmentation


By Company


  • HONDA

  • Briggs & Stratton

  • KOHLER

  • Kawasaki

  • Kubota

  • Zongshen General Power Machine

  • GENERAC

  • Loncin Motor

  • YAMAHA

  • Huasheng Zhongtian Machinery Group

  • Chongqing Fuchai

  • Lifan Technology


by Type


  • Gasoline Engines

  • Diesel Engines

  • Other


by Application


  • Gardening Equipment

  • Small Generator

  • Agriculture & Forestry Machinery

  • Small Construction Machinery

  • Emergency Rescue Equipment

  • Other


Production by Region


  • North America

  • Europe

  • China

  • Japan


Consumption by Region


  • North America

  • U.S.

  • Canada

  • Asia-Pacific

  • China

  • Japan

  • South Korea

  • Southeast Asia

  • India

  • Europe

  • Germany

  • France

  • U.K.

  • Italy

  • Spain

  • Rest of Europe

  • Latin America

  • Mexico

  • Brazil

  • Rest of Latin America

Factors Driving Market Growth

Technological Advancements

Innovation and Performance


Continuous technological advancements, particularly in engine efficiency, durability, and environmental sustainability, are pivotal factors driving the growth of the General Purpose Engines market. Manufacturers are investing in research and development to meet evolving consumer demands and regulatory standards.

Regional Economic Developments

North America and China


The positive trajectory of the North American and Chinese markets can be attributed to robust economic development, increased industrial activities, and rising consumer purchasing power. These factors create a conducive environment for the adoption of General Purpose Engines across various applications.

Challenges and Opportunities

Environmental Regulations

Compliance and Sustainable Practices


As global awareness of environmental issues rises, adherence to stringent regulations becomes crucial for General Purpose Engines manufacturers. Companies capable of incorporating sustainable practices and complying with eco-friendly standards are likely to seize opportunities in the market.

Emerging Markets

Untapped Potential


Exploring untapped markets and diversifying product offerings will be pivotal for sustained growth. Manufacturers should focus on identifying and capitalizing on emerging opportunities in regions where the demand for General Purpose Engines is on the rise.

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